Iogurts Crumble — Rubén Álvarez
Chocolatier Rubén Álvarez has created a new range of yogurts, breaking away from the norm imposed by the conventional industry. The yogurts are presented in a cylindrical pot of rigid cardboard covered on the inside with a metallic effect paper.
The cylinder is sealed with white silicon to maintain the purity of the interior and from the upper part hangs a string in different colours depending on the flavour. The string is held in place by a sticker indicating the name of the fruit and, when pulled, the string breaks the lacquer to open the pack.
The metallic lid shows the ingredients, the use-by date and the chef’s signature, thereby making the contents of the pot the protagonist. The range includes four different products.